Retail Management, Certificate of Proficiency

Emphasis: Retail Management

Degree: Certificate of Proficiency

Total Units: 48

Class Type: Lecture, Lab, Hybrid

PURPOSE: The Retail Management Certificate prepares current and future retail employees for success in the retail industry. Upon completion, students develop an understanding of the scope and requirements of retail management. Students are prepared to manage a variety of retail sales operations.

Certificate graduates may continue their studies by applying certificate coursework towards the AAS degree in Business Administration/Management. The Retail Management certificate meets the needs of industry leaders such as the Western Association of Food Chains (WAFC).

PROGRAM OUTCOMES: Upon successful completion, students will have demonstrated the ability to:

• Prepare statements to monitor, evaluate, and assess financial performance of a business.
• Evaluate the performance of a business by using tools of pricing, promotion, product development, and distribution.
• Recognize and analyze how economic forces shape the environment of business and aid in decision making.
• Demonstrate the ability to apply acquired skills to workplace scenarios.
• Demonstrate human relations skills and professional behavior necessary for successful job performance.
• Apply rules of grammar, punctuation, and spelling to written communications.
• Define and compare and contrast characteristics and traits of leadership and management.
• Explain the importance and challenges of diversity, employee motivation, and employee engagement in the workplace.
• Summarize basic laws in regard to business ownership, recruitment and hiring practices, OSHA, and liability.

• Explain communication, social responsibility, ethics, morals, and values as they relate to the workplace.
• Describe the activities involved in each function of management and at various levels of management in the workplace.
• Develop effective communication skills using electronic software.
• Prepare documents using advanced features in word processing software.
• Analyze and calculate data using spreadsheet software.
• Develop effective presentations using presentation software.